Project Leader Business & Education

As Project Leader for Business & Education in the eao business division, Marie-Louise Brunner is responsible for designing and planning innovative continuing education formats for companies and organizations, specialist staff and management, teams and trainees. In addition, she also teaches continuing education formats on various topics in the eao business division and lends her expertise to educational programs for students.

Education and academic highlights

• Bachelor of Arts in English: Linguistics, Literatures, and Cultures & French Culture Studies and Intercultural Communication at Saarland University, Saarbrücken, Germany
• Master of Arts in English, American, and Anglophone Studies & Intercultural Communication with a Focus on Francophone Cultures at Saarland University, Saarbrücken, Germany
• PhD in English Linguistics (topic: Understanding Intercultural Communication: Negotiating Meaning and Identities in English as a Lingua Franca Skype Conversations) at Saarland University, Saarbrücken, Germany
• Tandem-Professor for Sustainability Communication at the Environmental Campus Birkenfeld, Trier University of Applied Sciences (2022-2025)
• Co-Director of InDi - Institute for International and Digital Communication at the Einvironmental Campus Birkenfeld, Trier University of Applied Sciences (since 2019-today)

Thematic expertise

• Sustainability Communication, incl. psychological principles and communication strategies, different target groups, channels, formats, as well as playful formats in Education for Sustainable Development
• Business communication& communication optimization on social media, social media marketing and digital brand identity
• Intercultural Communication
• Linguistics and Culture Studies
• Language and food

Publications, lectures, media reports (selection)

• Brunner, Marie-Louise; and Stefan Diemer. 2026. Multilingual language management on social media: Best practices. Le plurilinguisme au travail : méthodes, pratiques, formation / Multilingualism at work : methods, practices, teaching, ed. by Giovanni Tallarico and Laurent Gajo [Champs Didactiques Plurilingues : données pour des politiques stratégiques]. Peter Lang.
• Brunner, Marie-Louise. 2024. Hungrig auf Nachhaltigkeit? – Nachhaltigkeitskommunikation als wichtiger Aspekt der Unternehmensidentität auf Instagram-Business-Accounts in der Lebensmittelbranche. Sprache und Essen – Ansichten einer linguistischen Kulinaristik (Jahrbuch Kulinaristik 6), ed. by Stefan Diemer. Würzburg: Königshausen & Neumann.
• Brunner, Marie-Louise; and Stefan Diemer. 2023. Section on "Cross-Cultural Marketing Task for Virtual Global Teams." In: Whalen, D. Joel; and Charles Drehmer. 2023. "Selections From the ABC 2022 Annual International Conference, Tampa, Florida, USA: Sharing Teaching Innovations With a Porpoise Pod’s Coordination, Speed, and Grace." Business and Professional Communication Quarterly 86(3): 377-399.
• Brunner, Marie-Louise; and Stefan Diemer. 2022. Cross-platform analysis. Research Methods for Digital Discourse Analysis, ed. by Camilla Vasquez. Bloomsbury Publishing.
• Brunner, Marie-Louise. 2021. Understanding intercultural communication: Negotiating meaning and identities in English as a Lingua Franca Skype conversations. Berlin: J.B. Metzler.
• Brunner, Marie-Louise; and Stefan Diemer. 2021. Section on "Let the Cat Out of The Bag! – Raising Intercultural Awareness with Hedgehog, Giraffe and Co." In: Whalen, D. Joel 2021 "Selections From the ABC 2020 Annual Conference, Online: Gathering Around the Cool Fire to Share Business Communication Teaching Innovations" Business and Professional Communication Quarterly 84(3): 266-286.
• Brunner, Marie-Louise; and Stefan Diemer. 2020. Section on "Crisis Communication via Social Media: Can You Do Better?" In: Whalen, D. Joel. 2020. “Selections from the ABC 2019 Annual Conference, Detroit, Michigan: Dancin’ in Motown’s Streets to the Beat of My Favorite Assignments.” Business and Professional Communication Quarterly 83(2): 234-255.
• Brunner, Marie-Louise; and Stefan Diemer. 2019. Meaning negotiation and customer engagement in a digital BELF setting: A study of Instagram company interactions. Iperstoria – Journal of American and English Studies 13(1): 15-33 [Special section: Negotiating Meaning in Business English as a Lingua Franca, ed. by Alessia Cogo and Paola Vettorel]. https://iperstoria.it/article/view/436
• Brunner, Marie-Louise; and Stefan Diemer. 2019. Section on "Business Goes Intercultural: Developing an Intercultural Marketing Campaign" In: Whalen et al. 2019. Selections from the ABC 2018 Annual Conference, Miami, Florida: Teaching Innovations Bright as the Tropical Sun. Business and Professional Communication Quarterly 82(2).
• Brunner, Marie-Louise; Stefan Diemer; and Selina Schmidt. 2018. "I mean ... we have good coffee in Italy ... why do we need Starbucks?" – ‘America’ in the construction and negotiation of European identities. (Pop) Cultures on the Move: Transnational Identifications and Cultural Exchange Between East and West [Saravi Pontes 8], ed. by Astrid M. Fellner; Tetjana Ostapchuk; and Bärbel Schlimbach, 17-33. Saarbrücken: universaar - Saarland University Press. publikationen.sulb.uni-saarland.de/bitstream/20.500.11880/30917/1/PopCulturesontheMoveSP8.pdf

For a full list of publications, conference talks, guest lectures, and media reports see www.umwelt-campus.de/ml.brunner.

Communication (languages)
German (native language), English (C1-C2), French (B2), Italian (B1)